Note, I said, “this year.” Not the next two or three or five years.
You need their membership commitment to accomplish even greater things in the .
The Close Thank them again, let them know that if they need anything they can contact you and you will be happy to assist.
The closing must be from the highest officer (Executive Director) or Chair of the Board, not the membership director.
If some of what you have planned is continuing the programs you are already doing, that’s fine, but do emphasize why those programs are so necessary and important.
Make it warm and friendly, I think “Sincerely” is just fine but you can go beyond that with a “Your partner in water conservation, Jane Doe” if you choose, just make sure it’s not cheesy.
Technically Here are some technical points: In the previous post I talked about when you should mail, how often you should mail, etc.
Bunnie Riedel (host) provides advice, observations and solutions for the nonprofit community.
Guest bloggers will be invited to share their ideas and interviews will be conducted with nonprofit executives, board members and other experts in an effort to create a "conversation." Writing an Effective Membership Renewal Letterby Bunnie Riedel, Host of Nonprofit Conversation Some time ago, in the blog “Membership Renewal and Retention” ( I promised I would offer a sample membership renewal letter.
List a few of those great things you are going to do.